Exam Code | Adwords-Display |
Questions and Answers | 391 |
Premium Access | Yes |
Online Test Engine | Yes |
Comprehensive Q&A | Yes |
Success Rate | 98% |
Real Questions | Yes |
Updated Regularly | Yes |
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Sample Questions |  |
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Exam: Adwords-Display Display Advertising Advanced Exam
Exam Details:
- Number of Questions: The exam consists of approximately 50 multiple-choice questions.
- Time: Candidates are given 120 minutes to complete the exam.
Course Outline:
The Display Advertising Advanced Exam is designed to assess professionals' advanced knowledge and skills in planning, creating, and optimizing display advertising campaigns using Google AdWords. The course covers the following topics:
1. Display Advertising Fundamentals
- Overview of display advertising and its benefits
- Understanding the Google Display Network (GDN)
- Display ad formats and creative best practices
- Targeting options and audience segmentation
2. Campaign Planning and Strategy
- Setting campaign objectives and goals
- Defining target audience and demographics
- Choosing targeting methods and ad placements
- Budgeting and bidding strategies for display campaigns
3. Display Ad Creation and Optimization
- Designing compelling display ads
- Ad messaging and call-to-action optimization
- Ad rotation and testing strategies
- Conversion tracking and measurement
4. Display Campaign Management and Optimization
- Display campaign setup and organization
- Ad scheduling and frequency capping
- Performance monitoring and optimization techniques
- Remarketing and audience targeting strategies
5. Performance Measurement and Reporting
- Key performance metrics for display campaigns
- Analytics and tracking implementation
- Analyzing campaign performance and making data-driven decisions
- Creating effective campaign reports
Exam Objectives:
The exam aims to assess candidates' understanding and proficiency in the following areas:
1. Knowledge of display advertising fundamentals and the Google Display Network
2. Competence in campaign planning, targeting, and budgeting for display advertising
3. Proficiency in creating compelling display ads and optimizing ad performance
4. Ability to effectively manage and optimize display campaigns
5. Understanding of performance measurement and reporting for display advertising
Exam Syllabus:
The exam syllabus covers the following topics:
- Display Advertising Fundamentals
- Overview of display advertising and the Google Display Network
- Display ad formats and creative best practices
- Targeting options and audience segmentation on the GDN
- Campaign Planning and Strategy
- Setting campaign objectives and goals
- Defining target audience and demographics
- Choosing targeting methods and ad placements
- Budgeting and bidding strategies for display campaigns
- Display Ad Creation and Optimization
- Designing compelling display ads
- Ad messaging and call-to-action optimization
- Ad rotation and testing strategies
- Conversion tracking and measurement
- Display Campaign Management and Optimization
- Display campaign setup and organization
- Ad scheduling and frequency capping
- Performance monitoring and optimization techniques
- Remarketing and audience targeting strategies
- Performance Measurement and Reporting
- Key performance metrics for display campaigns
- Analytics and tracking implementation
- Analyzing campaign performance and making data-driven decisions
- Creating effective campaign reports
Candidates are expected to have a comprehensive understanding of these topics to successfully pass the exam and demonstrate their proficiency in advanced display advertising techniques using Google AdWords.
You can download a free PDF of the Adwords-Display practice test and study guide to try before purchasing the premium files. To ace the exam, simply download the Adwords-Display exam questions and answers file, memorize the content, and practice with the VCE Exam Simulator. This will ensure you are fully prepared for the real test.
The Adwords-Display PDF practice test and exam questions and answers can be accessed on any device, including iPhone, iPad, Android, and Windows. You can download the PDF to your computer or any other device and start studying. Additionally, you can download and install the VCE Exam Simulator for further practice. The Adwords-Display PDF is printable in high quality, allowing you to take it with you on vacations or while traveling. Your updated Adwords-Display exam files can be accessed anytime from your online account, and you will receive your login credentials immediately after purchase.