| Exam Code | PDX-101 |
| Questions and Answers | 80 |
| Premium Access | Yes |
| Online Test Engine | Yes |
| Comprehensive Q&A | Yes |
| Success Rate | 98% |
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| Sample Questions |  |
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Exam Details for PDX-101 Essentials of Pardot Lightning App for Digital Marketers:
Number of Questions: The exam consists of approximately 60 multiple-choice and multiple-select questions.
Time Limit: The total time allocated for the exam is 90 minutes (1 hour and 30 minutes).
Passing Score: To pass the exam, you must achieve a minimum score of 67%.
Exam Format: The exam is conducted online and is proctored. You will be required to answer the questions within the allocated time frame.
Course Outline:
1. Pardot Basics:
- Understand the role of Pardot in digital marketing
- Familiarize with key Pardot terminology and concepts
- Learn about the features and benefits of Pardot for digital marketers
2. Lead Generation and Management:
- Set up and configure Pardot for lead generation
- Create and manage landing pages and forms
- Implement lead scoring and grading strategies
3. Email Marketing and Automation:
- Create and send targeted email campaigns
- Personalize email content and templates
- Automate email marketing workflows and nurturing programs
4. Engagement Studio:
- Build and manage Engagement Studio programs
- Define program steps and automation rules
- Monitor and analyze program performance
5. Marketing and Sales Alignment:
- Understand Pardot's integration with Salesforce CRM
- Establish lead synchronization and data sharing between Pardot and Salesforce
- Collaborate with sales teams using Pardot-Salesforce integration features
6. Reporting and Analytics:
- Generate and interpret Pardot reports and dashboards
- Track and measure campaign performance and ROI
- Utilize Pardot's analytics features for data-driven decision making
Exam Objectives:
1. Understand the fundamentals and terminology of Pardot for digital marketers.
2. Configure and manage lead generation processes in Pardot.
3. Create and execute email marketing campaigns and automation workflows.
4. Build and optimize Engagement Studio programs.
5. Establish marketing and sales alignment through Pardot-Salesforce integration.
6. Analyze and interpret Pardot reports and analytics for campaign performance.
7. Utilize Pardot features to track and measure ROI.
Exam Syllabus:
The exam syllabus covers the following topics:
1. Pardot Basics
- Pardot role in digital marketing
- Pardot terminology and concepts
- Pardot features and benefits for digital marketers
2. Lead Generation and Management
- Pardot setup and configuration for lead generation
- Landing pages and forms creation and management
- Lead scoring and grading strategies
3. Email Marketing and Automation
- Targeted email campaigns creation and sending
- Email content personalization and templates
- Email marketing workflows and nurturing programs automation
4. Engagement Studio
- Engagement Studio programs building and management
- Program steps and automation rules definition
- Program performance monitoring and analysis
5. Marketing and Sales Alignment
- Pardot-Salesforce CRM integration
- Lead synchronization and data sharing between Pardot and Salesforce
- Collaboration with sales teams using Pardot-Salesforce integration features
6. Reporting and Analytics
- Pardot reports and dashboards generation and interpretation
- Campaign performance tracking and measurement
- Pardot analytics features utilization for data-driven decision making
You can download a free PDF of the PDX-101 practice test and study guide to try before purchasing the premium files. To ace the exam, simply download the PDX-101 exam questions and answers file, memorize the content, and practice with the VCE Exam Simulator. This will ensure you are fully prepared for the real test.
The PDX-101 PDF practice test and exam questions and answers can be accessed on any device, including iPhone, iPad, Android, and Windows. You can download the PDF to your computer or any other device and start studying. Additionally, you can download and install the VCE Exam Simulator for further practice. The PDX-101 PDF is printable in high quality, allowing you to take it with you on vacations or while traveling. Your updated PDX-101 exam files can be accessed anytime from your online account, and you will receive your login credentials immediately after purchase.
